Professional Summary
Senior event producer with 8 yrs producing 100k+ attendee music festivals. Known for clear communication, ownership, and shipping measurable outcomes. Combines strong marketing fundamentals with cross-functional collaboration and a bias for execution.Experience
Event Planner
Live Nation · HQ
• Recognized as top-performer 2 years running
• Partnered with sales to raise MQL→SQL conversion 17%
Content Strategist
GrowthLoop · Singapore
• Published 30 high-performing assets across web and social
• Grew qualified pipeline 48% via multi-channel campaigns at GrowthLoop
Projects
Brand Campaign Suite (Live Nation) · GA4, HubSpot, SEO, Content Strategy
Optimized a brand campaign suite initiative with clear success metrics and cross-functional ownership.Attribution Rebuild · GA4, HubSpot, SEO, Content Strategy
Automated a attribution rebuild initiative with clear success metrics and cross-functional ownership.Education
Bachelor's
Top University